Since 2022, Tuborg has been the main sponsor of Copenhell. To mark the beginning of four days of heavy metal and Tuborg Gold, we gave the iconic Golden Lady mural on Gammel Kongevej a suitably hellish makeover ahead of Denmark’s biggest metal festival.
Together with KUNTZ Animation, we brought the Golden Lady to life – complete with horns, tail and pitchfork – before sending her on her way to Refshaleøen to join the festivities.
