Straight outta the fridge! Meet SIXXPACK – Tuborg’s new frontman and the embodiment of what might just be its most social product: the Tuborg 6-pack. His mission? To remind Danes to hang out more – and help turn plans into real-life get-togethers. SIXXPACK made his debut with his very own music video, on Spotify and across Tuborg cans, where he helps people create personalized video invites using the special Tuborg Invitation Generator.
Meanwhile, the Tuborg Green, Classic and Gold cans have even been renamed with friendly calls to round up the crew and get together.
