In our new campaign, Lunar goes all in – showing travellers setting off into the world with total freedom. Slightly pixelated, granted – but also completely free of hidden fees, hidden agendas, or fine print.
Because Lunar isn’t like other banks. And it’s not just about the app or how user-friendly it is. It’s about their entire approach to what a bank can – and should – be. Lunar is simple and transparent. And that’s exactly what we set out to help them show.
Together with the brilliant team at Lunar, we’ve developed a campaign that challenges the idea of how a bank is supposed to communicate. No polished suits here – just full frontal transparency and a sense of humour. No empty phrases – just pure freedom.
Not every bank dares to bare it all. But Lunar does. Because they’ve got nothing to hide.
